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You Can Now Buy Big Packs Of Mermaid Smarties For Just £1

You Can Now Buy Big Packs Of Mermaid Smarties For Just £1

Just when we thought Smarties couldn't get any better, Nestlé has announced that a new limited edition of our favourite sweet treat is coming out, and its 100 per cent sure to mermake your day.

The confectionery brand revealed that its Mermaid Smarties will hit shelves in ASDA this week (Monday, 29th July) in a £1 sharing bag complete with a fish tail design on the pack.

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The latest announcement confirms that the mermaid craze isn't ever going to go out of fashion but we're more than happy to go under the sea with the new limited-edition range.

The delicious chocolate treats are a twist on the classic Smarties style and will come in splashtastic hues of pink and yellow - let's be honest, they're the best colours.

The special editions have proved hugely popular with Smarties fans in the past and the Mermaid Edition follows hot on the heels of their Unicorn and Llama-themed offerings.

Nestlé has also seen success with products made up of purely orange Smarties as well as seasonal editions like 'Scaries' for Halloween and an Easter egg version of the popular Unicorn addition, which was launched in March.

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Speaking about the mermazing edition, Lucy Fawcett, Assistant Brand Manager for Smarties, said: "We know how much people love these packs and, with mermaids being increasingly on trend, it was a no-brainer for this to be our next limited edition for Smarties.

"Of course, it doesn't matter at all if Mermaids aren't your thing, it's still the great taste of Smarties inside the pack."

Smarties Mermaid Edition is the latest in a busy year of new product launches for Nestlé confectionery.

In March, the company introduced Milkybar Mix Ups, a range of filled milk and white chocolate buttons marking the first time that milk chocolate has ever been used for the original Milkybar brand.

More recently, a roster of new jelly choices were added to the Rowntree's Randoms range including squish'ems, foamies and sours.

Featured Image Credit: Instagram/SmartiesUKI

Topics: Tasty Food

Lisa McLoughlin

Lisa is a freelance journalist working for Tyla. She has worked for MailOnline, The Sun Online and Ireland's national broadcaster RTÉ. Please contact her on [email protected]

 

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