It was the decade that gave us crop tops, butterfly clips and PJ & Duncan - and it seems like everything 90s-inspired is back in vogue, even if we find some of it still questionable.
Surprisingly, one hair trend that is being welcomed back with open arms from the 90s, which also crept into the 00s, is chunky highlights.
While you would be right in thinking that the trend died among the beauty pages of Bliss and Mizz (RIP), it appears stars like Dua Lipa and Kim Kardashian have helped modernise the look.
Before the 21st century resurgence, the trend was synonymous with the Olsen Twins, Ginger Spice and Kelly Clarkson circa-American Idol.
And now, balayage and natural dip-dye lovers may want to step aside for the upcoming AW season as the 90s look is taking over social media feeds (and salons)
Chunky highlights in the 90s were essentially the anti-ombré and weren't meant to look natural, but rather deliberately striped.
Yet, the look has been modernised and this time around, chunky highlights shouldn't aim to brassy or zebra-esque but more multi-dimensional and complement your haircut.
Adir Abergel, hairstylist and creative director of Virtue, told Refinery29: "Previously, colour has been about making hair look natural. But this doesn't support a haircut.
"The reason we're seeing all of these highlights and chunky colour placements is to prop up a blunt cut.
"We saw this in the '90s with the supermodels like Cindy Crawford, Helena Christensen and Naomi Campbell. When they swooped their hair over, you could really see the movement."
While Jason Hogan, Celebrity and Expert Colourist at Josh Wood Atelier told Glamour that multi-dimensional hair has been lost on balayage.
He shared: "I love dimension in the hair, which can be lost by repeated balayage on the hair, this can be something muted like a baby blonde against a sandy blonde or something bolder for autumn like a rich chocolate base with bright pops of amber and butter blonde."
Are you brave enough to step back in time and give it a try?
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