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Women Slam 'Misogynistic' Study That Claims Wearing Makeup Makes You 'Less Intelligent'

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Women Slam 'Misogynistic' Study That Claims Wearing Makeup Makes You 'Less Intelligent'

A new study has reportedly claimed that women who wear a lot of makeup are seen to be less intelligent and more likely to have casual sex - and people are, rightly so, fuming.

According to This Morning, the research - conducted by the University of New South Wales in Australia - claims women who wear 'too much make up' are seen 'by both sexes' as being both less intelligent, and more likely to have casual sex.

A new study has claimed that women who wear a lot of makeup are seen to be less intelligent (Credit: Unsplash)
A new study has claimed that women who wear a lot of makeup are seen to be less intelligent (Credit: Unsplash)

The study was discussed by This Morning hosts Phillip Schofield and Rochelle Humes (who is standing in for Holly Willoughby this week) - and it's fair to say everyone was pretty horrified.

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Rochelle was absolutely raging at the study, with Phil adding: "I said I can't believe this research goes on.

"... New findings were from academics at the University of New South Wales... [revealed] women with make up were probably less bright and more likely to sleep around."

"Who conducts this research? It's just crazy," said Rochelle.

Sorry, what?!

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People were fuming at the study (Credit: Pexels)
People were fuming at the study (Credit: Pexels)

And This Morning viewers were utterly horrified, with one person tweeting: "I'm with @Schofe why on earth is this being researched in the first place! I wear makeup for me not anyone else. There's a lot more pressing things they can research if they're running short of a good topic."

With another adding: "Everything that's wrong with the world. Judging others and making assumptions. Leave other people to look the way they want to."

And one said: "Who writes the absolute rubbish?"

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(Credit: Twitter)
(Credit: Twitter)
(Credit: Twitter)
(Credit: Twitter)

"What a load of absolute rubbish. I have a degree, masters and work in a professional role. I get dressed into business dress everyday even though I am working from home including make up as it is a confidence boost and it's good to be presentable. Nothing knocking you if you don't either; each to their own however I think this story is absolute rubbish," another chipped in.

Meanwhile another called it "misogynistic" and one wrote: "I wear loads some days, and none other days. Does this mean my intelligence level varies?"

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"Oh leave it out. There is no shame in a woman taking pride in her appearance or women who wear makeup for self confidence," said another.

"Makeup doesn't affect your intellectual ability nor make you have casual sex. Thats a woman's choice. Nothing wrong with either btw!!!!! It's 2021, for God's sake. I'll continue to wear makeup for my self confidence and be seen as less intelligent....give people a surprise when they realise I do have a brain behind all that foundation and mascara!"

We couldn't have put it better ourselves.

Featured Image Credit: Pexels

Topics: This Morning, Beauty, News, Makeup

Lucy Devine
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