You Can Now Buy A Perfume Named 'Eau De Pub' That Smells Like Your Local

Let's be honest, it's been so long since we've all been in our local boozer, we've even started dreaming about it.

Here in Britain, for many of us the pub is an institution; the landlords are like extended family members and our local's Sunday roast is rivalled only by our grandmother's.

That's why - after months of being forced to drink from the confines of our homes - we'll admit we were kind of into the idea of a perfume that smells like a watering hole.

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Introducing Eau De Pub, the new scent made by a bespoke fragrance company in Italy, which is essentially an ode to your local.

In a collaboration with Liberty Games, the description gives an idea of what smells to expect - and don't worry, it's not spilt Jägerbombs and regrets.

"Included in the perfume are obvious scents of woody cedarwood, surrounding you in strong wood smells of spilt beer on the wooden bar top,' the perfume makers tease. "This is accompanied by a sense of warmth from the Amber notes, reminding you of a roaring open fire, as you walk in through the doors of a packed full pub.

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"Tobacco notes have been included to set the scene of the smokers who have just come in from having a cigarette outside and leather smells were included to remind you of the big leather sofas and bar stools.

"The various craft gins being consumed can be smelt through a slightly sweet smell from the added vanilla and notes of Patchouli bring a more musky, spicy and sweet mix bringing back the memories of the variety of craft beers on offer.

"This sweet smell also reminds you of the sweet sticky floors and carpets near the bar and there have been undertones of citrus added to bring back the antibacterial smell from tables that have just been cleaned and the toilets in the distance."

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Stuart Kerr, Technical Director at Liberty Games said: "Everyone is missing being in the pub with their friends or family, and getting back into that pub atmosphere is something Brits are really looking forward to when restrictions are lifted.

"But until then, we wanted to bring the pub to you, by creating this exclusive pub themed fragrance that will bring back great memories of sitting around a wood fire or playing pool in the pub with your friends."

Unfortunately, the fragrance is in very limited supply. In fact, there's only one of them up for grabs. If you want to try out the limited-edition scent, then you'll need to enter via the Liberty Games competition page.

All you have to do is enter before 30th April, telling them how much you miss going to the pub and what you miss most about it, whether that's socialising, the atmosphere or the beer...Then, one lucky winner will be chosen at random.

And, hey, if you don't win, at least you'll be able to go to real pub soon!

Topics: Life News, Life

Joanna Freedman

Joanna is a journalist at Tyla with a particular interest in highlighting women's issues and telling inspiring first person stories. She's also their resident foodie, and loves covering exciting new beauty launches, too. Contact her at [email protected].

@joannafreedman