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In an age of cult beauty brands and designer ranges, it can often feel like you have to spend through the nose for a good foundation.
But it seems that's just not case, with bloggers raving about Makeup Revolution's Conceal and Define Foundation which will give you change from a tenner.
The £9 foundation has been lauded by acne sufferers for its spot-covering formula, which is said to offer a demi-matte coverage that lasts over ten hours.
British beauty and fashion blogger Abbie Bull was one of the first to praise the product, posting a before-and-after with her 41 thousand followers.
The photos show how her cystic acne was covered up flawlessly with the product, while her inspirational caption read: "Don't always believe what you see on here. If I wanted to I could never post pictures of my acne, Facetune my pictures to no end and you guys wouldn't know the difference."
She then credits the Makeup Revolution Product for achieving, the look which she mixed with the brand's £5 Banana Powder, calling it a "more affordable option" for her followers.
The product was also praised by American vlogger Shweihninzy, who reviewed the product on her 123,000-subscriber strong YouTube channel.
Applying the foundation, and then performing a 'wear test' 10 hours later, Shweihninzy was thrilled with the results.
She said: "I was a bit sceptical because so many people really enjoyed [the product] but I didn't see anyone with heavy acne like me, so I definitely check it out.
"If you guys are insanely oily like me I definitely recommend it because this it is holding up so so well."
Twenty-year-old British blogger Olivia Kennard is another big fan of Conceal and Define, often crediting the product in her posts.
And the reviews from customers seem to be just as complimentary judging by the reviews on the product page on Revolution Beauty.
Rebecca from the US said she discovered Conceal and Define after getting tired of other foundations that have "the weight and thickness of full coverage base".
"Complete coverage but nearly weightless, easy to blend either with brush or blender sponge," the customer said, adding she will "never use anything else again!"
Julie from Norway, wrote: "Love the foundation! I have a fair-light skintone with a golden undertone. I got the colour F5 and it's perfect! The foundation has a medium to buildable coverage.
"It is lightweight and looks stunning on the skin! It is semi-matte and it controls my oil throughout the day. I would definitely buy this again!"
While an anonymous reviewer from the UK said: "Brought this after so many years of searching, now after buying this I will always use this product as it matches my skin tone extremely well and sets beautifully!
They added: "So happy! Would 100% recommend."
Makeup Revolution's Conceal and Define Foundation is available in Superdrug both in store and online for £9.
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