Gen Z
North West is the 12-year-old daughter of divorced celebrity couple Kim Kardashian and Kanye West
The surge in young people being diagnosed with colon cancer means it's vital to know the early warning signs
5,000 children across the UK, aged between six and 14 years old took part in a survey
16 Jan 2026
SJ Strum, the UK's leading baby name consultant, has shared a major dilemma more and more Gen Z parents are facing
If you have a baby this year, they'll be part of entirely new generation - and it's not Gen Alpha
We're all feeling very nostalgic for the Y2K era right now...
15 Jan 2026
The celebrity baby name consultant has shared the baby names you might want to cross off your list this year
14 Jan 2026
A relationship expert has broken down the term 'low-vibrational' and issued a worrying warning
She's helped influencers and celebrities choose the right name for them
Baby name expert and celebrity name consultant SJ Strum has revealed the names that are on their way out this year
'Bed rotting' describes extended staycations in the bedroom that can stretch from hours to days
The make-up trend was absolutely HUGE back in the nostalgic Y2K era...
Experts have spoken out over the viral cosmetic surgery trend that is seemingly sweeping across Gen Z
Some researchers think haem in red meat could explain the link, while others blame heterocyclic amines and polycyclic aromatic hydrocarbons
13 Jan 2026
You may have seen this term cropping up on TikTok recently...
12 Jan 2026
One social media user told anyone thinking of using the insult to 'keep it to your d**n self'
08 Jan 2026
There's definitely going to be some mixed opinions on this one...
07 Jan 2026
The viral 'Karen' meme discourse doesn't seem to be going away anytime soon
Those born between 1997 to 2012 are in the midst of a very heated debate over the controversial new word
06 Jan 2026
Members of the Gen Z community were born between 1997 and 2012, making them roughly 13 to 28 years old as of 2026
01 Jan 2026
Zohran Mamdani became mayor of New York City just after midnight on Thursday
31 Dec 2025
Demographer and consultant Mark McCrindle described the introduction of 'Gen B' as the 'dawn of a new era'
People from the 1980s who were 30 looked like people who are 50 now, but what's the reason behind it?
Experts generally agree on the main characteristics of a 'Karen'
There's a new Karen in town, and you'll definitely know one
30 Dec 2025
It's a pretty common moniker indeed
26 Dec 2025
Can you guess what it is?