Erling Haaland's female 'lookalike' shares iconic response after footballer replied to her

A content creator football fans have nicknamed the 'female Erling Haaland' has received a message from the real Norway striker.

Emma Willman, a TikToker and influencer from Charleston, South Carolina, shared a video three days ago, telling her followers that since the 2026 FIFA World Cup kicked off last month, she's been ceaselessly compared to 25-year-old Haaland.

"If I get one more comment saying that I look like Haaland..." she joked in a video shared earlier this week. "I have gained probably close to 4,000 followers on Instagram today and over 100,000 comments in the last two hours about how much I look like him.

"First of all, the best doppelganger you could give me is a male soccer player? Really?"

Sharing an updated clip days later, Emma - a hairstyling influencer - revealed that the Manchester City goal-scorer had, in fact, reached out to her, seemingly having come across his lookalike's viral online content.

In the comments of Emma's original video, Haaland had written, 'Hi', followed by a thumbs-up emoji.

"As a hair content creator, that guy has some of the best hair I've ever seen in my life, so I'll take it," she gushed. "Keep commenting. That's awesome."

After Haaland's one-word comment drove even further traffic to her account, however, Emma decided to take her resemblance one step further and recreate the sportsman's iconic slicked-back bun.

For reference, Haaland has pulled his white blonde tresses slicked back into a signature bun on an almost daily basis since he joined the Premier League in 2022 - a look that has since become internationally recognisable even away from the pitch.

Filming her third follow-up video, Emma joked to her followers while applying hair gel to her hands: "If I get one more comment asking me to do a Haaland bun, I don't know what I'm going to do.

"So, I'm just going to do it."

She continued: "He always has the most perfect slicked-back look, which I'm very jealous of because, if you guys have followed me for any duration of time, you'll know that a slicked-back is something that I just cannot do.

"And now, I'm being compared to the king of slick-back. He always does a very low bun, I think."

At the end of the video, Emma showed off the final results of her Haaland-inspired hair trial, after which thousands more comments flooded in.

"Good luck to your brother. We are cheering him on too!" one follower teased.

"Now go and score a hat trick," another jibed.

A third added: "The tutorial we were waiting for."

"Bro, I don't care, just beat England on Saturday," another joked.