Holly Willoughby Cries As She Talks About Working With Phillip Schofield Amid Rift Rumours
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Speaking to the MailOnline, Holly got tears in her eyes and apologised for crying as she said: "Phil and I met on this show. There's a lot of history in this show."
The pair were then more directly asked about whether they had recently fallen out, and both vehemently denied it.
In a later chat with BBC Newsbeat, the mum of three - who has worked with Phil for over a decade - reasoned that it would be "impossible" to work together as much as they did if they weren't the best of friends.
"You couldn't do the amount of hours of TV that we do with each other without getting on," Holly said, adding that even on their breaks from This Morning and Dancing On Ice she and Phil holidayed together with their families.
"You'd think we'd be sick of each other," she joked.
"We have such a laugh," Phillip added. "We're best mates, she's like the sister I never had. I just adore working with her, she's just perfect."
Phil went on to insist that anybody who thought they'd fallen out was "mistaken".
The pair's defiant comments come after reports that there was growing tension between them, following The Sun's suggestion that multiple high profile staffers from ITV were fed up with Phil's "toxic" attitude on set.
The headlines suggested that Phil had previously been "jealous" of Holly's solo successes - such as her time on I'm a Celeb - and was angered at people claiming she'd "eclipsed" him.
However, a spokesperson for ITV told the publication: "It's deeply disappointing and unfair for Phillip to be the target of this sort of malicious gossip.
"Phillip is a much respected broadcaster and colleague and this is absolutely not a description of This Morning that we recognise.
"Holly and Phil are great friends both on and off screen and are popular among viewers and colleagues alike."