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Featured Image Credit: Instagram/Tommy Fury
The Love Island star, 21, took to social media on Wednesday to share the sponsored post promoting the supermarket's new clothing range.
And while it's fair to say he's receiving a fair amount of banter, it's pretty clear from the caption that he's in on the joke too.
The normally fashion-conscious boxer turned influencer wrote: "Not @AldiUK pulling through with the fresh garms ?!! Dropping Sunday 25th..."
The garment - emblazoned with Aldi in bold type - didn't go down very too with fans, with Tommy getting absolutely rinsed in the comments.
One person wrote: "No one is gona be walking round wearing a bloody aldi hoodie are you maddd."
Meanwhile another added: "Roll on the Cuthbert the caterpillar garmssss:eyes:."
And one joked: "Where's that from?"
"Three weeks late for April Fools," said a fourth.
And another joked: "One day Gucci one day Aldi You ain't a serious brudda."
Some disagreed however, with one calling it "a vibe" and another writing: "I'd actually wear that."
"I need this! It's my second home," commented a third.
The £14.99 hoodie is part of Aldi's new Aldimania collection, which also includes pyjama sets from £12.99, hipsters from £4.99 and socks for both men and women from £1.49.
The hipsters are available online from Sunday 25th April and in-store from 29th April, meanwhile the hoodies and PJs are online only from Sunday 25th April with the socks coming soon.
"Forget expensive designer clothes, shoppers can get the Fury hoodie look from Aldi for just £14.99!" Said the supermarket giant.
Aldi announced the range earlier this week, with a billboard in Leicester Square. The supermarket say the new range "encourages fans to be "loud and proud with the new Aldimania lines, which can kit them out from head to toe."
If you fancy getting your hands on one, you best be quick, because Aldi expect these to fly off the shelves.