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Emma Willis has revealed she wants her son, Ace, to "express himself" however he wants.
Speaking to The Sun, the Big Brother and The Voice presenter addressed various images she had shared of her nine-year-old boy, in which he could be seen with long hair and pink crop tops, explaining that she just wanted him to his authentic self.
She said: "I think it's a really individual, personal thing. You know, my son likes what he likes, and far be it for me to stop him expressing himself or experimenting however he likes with clothes.
"I see it as hair is hair, clothes are clothes and colour is colour. And, you know, if my son wants to wear a pink top, I'm certainly not going to stop him."
The TV favourite went on: "Let kids explore. Kids love exploring.
"And they don't just have to explore in the dirt with worms and spiders, they can explore with colour and clothes and hair.
"I just let him be him."
Emma has spoken about her son's colourful fashion sense in the past, dubbing him her "rainbow boy".
She also heartbreakingly revealed she'd received a handful of negative messages about some of the outfit choices.
However she said even the positive comments seemed odd to her, as she wondered why her son wearing pink was a "thing that people wanted to comment on at all".
She told Fabulous magazine: "Say what you want about me, I'm big enough to take it on the chin. But when you get comments like that regarding your children, it just makes the Hulk want to come out and scream at the world.
"I'm so protective of my kids and this was just a young boy expressing himself the way he wants to. I thought: "Did you not watch '80s dance movies? All the boys wore crop tops and it was cool!
"He is very individual, he dresses the way he wants and he's really happy doing that. Why would I try to suppress that?"
As well as Ace, Emma and Busted hitmaker Matt are proud parents to daughters Isabelle, 11, and Trixie, four.
Good on Emma for letting little Ace be himself - and what a bright, colourful little one he is too!
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