Aside from the incredibly juicy moments of drama in Married at First Sight, viewers have been struck by how many cast members have celebrity doppelgängers.
The latest newlywed to be compared to a famous face is 28-year-old Polly Sellman, a careers advisor from Kent.
Polly is betrothed to Adam, a 33-year-old barber from Nottingham.
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The two got off to a rocky start, with Adam admitting to the cameras he was disappointed.
He said: "The initial attraction's not 100 percent there.
"She's not my usual type. 10 out of 10 for me would be petite, brunette, dark features, tan. She's not what I expected."
The two have since clashed when discussing how to get out of the 'friend zone,' with it seeming as though the spark just isn't there for Adam.
But aside from all of the toe-curling moments, people have pointed out that Polly looks a lot like a certain iconic TV personality - and she's since acknowledged the comparison.
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Viewers have pointed out certain similarities between Polly and 82-year-old Kim Woodburn, best known for appearing in a string of reality shows and giving cleaning tips.
One person wrote on X: "#MAFSUK is it just me, or does anyone else think Polly might be related to Kim Woodburn?"
Another said: "Polly is giving me pure Kim Woodburn vibes with that stare."
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A third added: "Wait… why is Polly a young Kim Woodburn! #MAFS #MAFSUK."
Polly has since responded to being compared to the queen of clean.
Posting the two side by side on her Instagram story, she simply wrote: "I cannot cope," alongside crying emojis.
But Polly is far from the only member of the cast to receive doppelgänger comments.
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People are totally convinced that Nathan Campbell, a 24-year-old engineer from Somerset, is the image of a young Billy Zane.
Specifically 1996 Titanic era Billy Zane.
Social media has been flooded with comments to that effect.
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One person wrote: "Nathan looks too much like Billy Zane in Titanic, can't unsee it. #MAFSUK."
A second person wrote: "Geez Nathan is a dead ringer for the actor Billy Zane #mafsuk."
A third added: "I was trying so hard to think of who Nathan looks like and when he smiled it came to me. Billy Zane! #mafsuk"
And in case that wasn't enough, dog walker Kristina has been receiving comparisons to The Only Way is Essex's Sam Faiers.
One person wrote on X: "Christina reminds me of Sam Faiers - now I can’t unsee it?!"
While another stated: "Kristina's doppelganger is Sam Faiers"
With more marriages set to take place tonight, who knows what else we'll get.
Topics: Married At First Sight, Married at First Sight UK, Reality TV, Channel 4
Kya Buller