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John Lewis shares first look at this year's heartwarming Christmas advert

Home> Entertainment> TV & Film

Updated 10:18 7 Nov 2023 GMTPublished 09:54 7 Nov 2023 GMT

John Lewis shares first look at this year's heartwarming Christmas advert

We're really getting into that festive spirit now

Rhiannon Ingle

Rhiannon Ingle

People all over have a whole bunch of things they do every single year to bring on the festive season in style.

From decorating your tree and snatching up the perfect Crimbo jumper to spending a tad too much cashola on your loved ones gifts and stocking up the booze cupboard to last you until New Year's - many of us have a handful of things we look forward to every winter to bring on that festive feeling.

And one of which is none other than John Lewis' annual Christmas advert that we all eagerly anticipate every single year.

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Well, the wait is somewhat over as the major UK retailer has finally shared the first look at this year's heartwarming Christmas advert.

Have a look:

The snippet is just 10 seconds long and sees a little boy picking up a box at a market before asking his grandmother: "Gran, can I have this?"

The box in question has writing over it which reads: "‘Grow your own perfect Christmas tree," with 'fast growing' penned across the bottom.

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He then slides the box open to reveal a seed placed on some plush cushioning.

The full John Lewis Christmas advert is set to drop this Thursday (9 November).
John Lewis

It seems the full advert will grace our screens on Thursday with John Lewis telling viewers: "Christmas begins 9 November."

Last year’s ad was a heartwarming short film called ‘The Beginner’, which saw a middle-aged man try to become a skateboarder – much to the dismay of his knees.

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As he stumbled about while his wife smiled on from the sidelines, we began to wonder if John Lewis was aiming its seasonal campaign at dads going through a mid-life crisis.

However, it turned out that our protagonist was actually learning his new hobby so that the shy foster kid called Ellie, due to stay with his family, felt more comfortable.

Remind of yourself of last year's ad here:

Not a dry eye in the house, was there? Especially with the poignant cover of Blink-182's 'All the Small Things', sung by Postmodern Jukebox featuring Mike Geier, playing over the top.

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Previous ads have featured everything from a budding friendship between a boy and an alien to a bear who was woken up from hibernation so he could experience Christmas for the first time.

Then there was that adorable 2018 effort, titled ‘The Boy and the Piano’, which began with Elton John playing the opening notes of his hit ‘Your Song’ before he reminisced about his early years – including Christmas Day in the 1950s, when his mum gave him the gift that would change his life forever: a piano.

Featured Image Credit: John Lewis

Topics: John Lewis, Christmas, TV And Film

Rhiannon Ingle
Rhiannon Ingle

Rhiannon Ingle is a Senior Journalist at Tyla, specialising in TV, film, travel, and culture. A graduate of the University of Manchester with a degree in English Literature, she honed her editorial skills as the Lifestyle Editor of The Mancunian, the UK’s largest student newspaper. With a keen eye for storytelling, Rhiannon brings fresh perspectives to her writing, blending critical insight with an engaging style. Her work captures the intersection of entertainment and real-world experiences.

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