Kim Kardashian’s SKIMS issues apology after customers furious over expensive Christmas calendar

Kim Kardashian’s brand SKIMS has apologised and offered a full refund to all fans who bought its £158 advent calendar.

For those who are yet to come across the scathing TikTok unboxing videos, the American shapewear brand has gone viral in recent days thanks to its 2026 ‘Accessories Advent Calendar’.

On the SKIMS site, the product description reads: “A dozen reasons to celebrate. Count down to the holidays with this SKIMS accessories advent calendar, featuring twelve days of fun surprises.

“From hair accessories to keychains and more, unwrap a mix of playful items and everyday favorites. All packaged in a festive advent calendar box.”

However, as per the first wave of social media reviews, people thought they’d be getting a whole lot more than what was actually included.

Inside the 12-door calendar is a bear keychain, a 3-pack of hair elastics, a three-pack of satin scrunchies, a three-pack of bobby pins, a SKIMS squishy, a two-pack of clips, and a two-pack of bra elastic headbands.

There’s also another three-pack of bobby pins, a comb keychain, a logo keychain, another three-pack of satin scrunchies, and finally, a faux fur compact mirror keychain.

One X user joked: “It looks like what I would find when cleaning out my car; I’m cryin,” while a second added: “The bra straps with no bra had me FRIEDDDD.”

A third wrote on TikTok: “Those hair ties better have actual gold in them if they're putting a 150$ price tag on it.”

And a fourth and fifth quipped: “This cannot be real. Wow, that’s actually insane” and “I knew it was bad, but I didn’t know it was THAT bad.”

One influencer who opened the calendar in a video online said: “I’m hoping this is a prank and the last one is a $150 gift card for all my money back.”

On the other hand, someone else questioned: “This advent calendar is horrible but do people really expect SKIMS to send them bras and panties? They are a clothing brand they are not going to spend time putting individual pieces of clothing of everyone sizes. Seriously, what do people expect? I’m genuinely curious.”

Nevertheless, following the backlash, SKIMS have now spoken out and issued a statement addressing the situation.

Speaking to TODAY, a spokesperson acknowledged that ‘for some, the calendar didn’t meet expectations’.

They explained: “We have personally contacted every customer who purchased the calendar and offered them a choice of a full refund or a SKIMS credit to put towards other products.

“We want every customer to be truly happy with what they receive from SKIMS. Their feedback matters to us and will directly shape how we approach future releases.”

Even though it’s garnered criticism, the calendar is currently sold out on the SKIMS website, with a waitlist available.

Kardashian launched SKIMS in late 2019, and a year ago, last November, it was valued at $5bn (£2.93bn), as reported by the BBC.

According to News.au, the figure has since risen to $7.21 billion (£5.38 billion).

Tyla has contacted Skims for further comment.