Sitting on your sofa at home, you might think the stars on I'm a Celebrity...Get Me Out Of Here! make a bit of a fuss when they're pelted with insects and swimming through guts and gore for their Bushtucker Trials.
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But if you compare a 2019 trial with the very first ever one, you'll realise just how much more gruesome and difficult the challenges have become in the past 17 years.
When the show first aired on ITV all the way back in 2002, it's fair to say that it didn't quite have the budget it does today.
Instead of today's sleek modern jungle set Down Under, the trials *literally* took place in the middle of the Bush, amongst the trees - and they were just a tad easier, too.
The late Tara Palmer-Tomkinson was the first ever celebrity to take on a trial, which was named 'Bug Shower', and entailed standing in a bucket while you had maggots, cockroaches slime and swamp weed tipped onto her head.
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For this trial, they didn't have rangers, and so Ant McPartlin was tasked with pouring the critters into a rickety box which was tied above Tara's head with string, before releasing them onto her.
Every insect Tara endured, out of eight, was a meal for camp.
Pffft, we could do that easily.
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Today the volume on insects would likely be way higher too, and the challenge would probably have been combined with a mission to unscrew or search for a star as well.
But back then, the critter shower was certainly terrifying enough for poor Tara.
At the very start of the trial, as slime fell onto her head she was so frightened she jumped out of the bucket she was standing in and grabbed Declan Donnelly's hand.
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And throughout the trial, the insects merely grazed Tara's back and barely even touched the rest of her body, but she still cried and seemed panic stricken.
The rest of series one saw similarly tame trials compared to what we're used to today.
In one, quaking middleweight boxer Nigel Benn was tasked with picking easily accessible stars out of a glass tank of pretty chilled snakes.
While in another, comedian Rhona Cameron had to lie in an underground box with literally zero critters for company.
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Believe it or not, all they did was play some jungle sounds inside the box she was in.
That's it. That's the trial - and she said "I'm a Celebrity...Get Me Out Of Here!"
The stars back then don't know how easy they had it. Imagine if they were tasked with doing Roman Kemp and James Haskell's "impossible" trial back then.
I'm a Celebrity... Get Me Out Of Here! continues on ITV at 9pm.
Topics: TV News, TV Entertainment, ITV, I'm a celeb