A woman has found the discount of a lifetime after copping a Nintendo Switch in Tesco with the coveted yellow sticker.
Black Friday shoppers looking to save money during these tough times will be aiming to get the best deals possible.
Parents are patiently waiting all year round for games consoles to go in the sale and the Nintendo Switch is always in high demand at this time of year.
Tesco's full price Nintendo Switch is around £259 and one woman managed to get one for the most ridiculous price.
Posting her bargain on Facebook, Nikki Tatum, reveals that the console cost her just £77.70 at Tesco.
People in the comments are loosing their minds.
As one person rightly pointed out: "Great price but yellow reductions aren't national so don't expect to find one."
"Is it just for the box?" someone else joked.
Another shopper fumed: "Stop that! Cost me over £300 last year!!!!!"
Tyla has contacted Tesco for comment.
Although you'll be lucky to get a console that cheap, there are still decent Black Friday deals around online, where you can save a bit of dosh.
Amazon.co.uk are selling the Nintendo Switch with Mario Kart 8, which was previously £336.99, for just £259.
The Nintendo Switch OLED and ‘Nintendo Switch Sports’ bundle is down from £341.99 to £299 at Very.co.uk.
Also at Asda.com, you can get the Nintendo Switch OLED, previously up at £309, for £279.
Well it seems that Black Friday is off to a 'steady start' amid the cost of living crisis.
Marc Pettican, head of Barclaycard Payments, said: "Our data shows that Black Friday is off to a steady start this year, despite the challenging economic backdrop.
"When looking at spending on the morning of Black Friday, so far today, transaction volumes are broadly in line with what we saw this time last year."
Ed Connolly, chief commercial officer at electrical retailer Currys, claims that more people are paying by credit, compared to last year.
"I think you can draw from that that customers are worried about their finances and more concerned perhaps about their future finances than they were this time last year," Connolly told the BBC.
Although, retail expert Richard Lim previously said: "Inevitably, I think what we're going to see is consumers being much more careful with their spending."