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Pimm's Launches New Raspberry And Redcurrant Sundowner Flavour

Pimm's Launches New Raspberry And Redcurrant Sundowner Flavour

This has got summer tipple written all over it!

Lucy Devine

Lucy Devine

Pimm's - aka our favourite ever summer tipple - has launched a new 'Sundowner' flavour and it sounds absolutely delish.

Described as the 'perfect aperitif to enjoy as the sun goes down', the fruity bev will be available just in time for the late May Bank Holiday - and it's ideal for summer drinks in the garden.

Say hello to Pimm's Sundowner (

The delicious drink is vibrant red in colour, featuring both raspberry and tart redcurrant flavours.

"Come rain or shine, Pimm's Sundowner is the perfect aperitif to enjoy as the sun sets with its vibrant raspberry colour and subtly bittersweet taste," Pimm's explain.

It's best served as a 'Sundowner Spritz' which you can create by filling a wine glass with ice, and combining 50ml each of Pimm's Sundowner and prosecco, before topping with soda and garnishing with fresh raspberries.

Adrienne Gammie, Category Director for Pimm's said: "Pimm's No 1 is already the signpost of the British summer, enjoyed with lemonade and fruit at picnics, BBQs and summer events galore.

It features redcurrants and raspberries (

"However, we know that consumers are also looking for exciting new drinks to enjoy in their early evening catch ups with friends.

"So, we're thrilled to introduce Pimm's Sundowner; the new way to spritz, made especially for when the sun goes down and the evening begins.

"With its fruity raspberry and redcurrant flavour, Pimm's Sundowner is best served with prosecco and soda as a Sundowner spritz; the perfect spritz to toast to the sunset, whatever the weather."

Pimm's is the ultimate summer tipple (

The fruity tipple will be available to purchase exclusively in Sainsbury's stores, or online at Amazon, from 24th May.

It will also be available in selected bars such as Greene King Metro, Young's, Fuller's and Stonegate venues.

You can snap it up for £15 for a 70cl bottle. We can't wait to get our hands on this over summer!

Featured Image Credit: Pimm's

Topics: Tasty Drink, Food And Drink, Alcohol