Kopparberg Has Launched A New Strawberry Flavour Hard Seltzer

Fancy something different to sip while at a summer garden party? Or something a bit more refreshing during your picnic in the park?

Well, you're in luck. Kopparberg have strayed further from the cider path and have released a new Strawberry Hard Seltzer, an alcohol infused sparkling water with a hint of strawberry.

As we delve into the season of late night drinks in the garden and day drinking seshes, this beverage offers a refreshing alternative for anyone searching.

The drink's ABV is at 5% and it is low in sugar, gluten free and vegan friendly.

The Kopparberg Strawberry Hard Seltzer is available to grab from Morrisons and Asda stores now and it is £2 per can.

The Strawberry version is the latest addition to their seltzer range which already includes Mixed Berries, Black Cherry and Passionfruit editions. Kopparberg says that these drinks have a subtle taste but are still full of flavour.

Rob Salvesen, Head of Marketing at Kopparberg, says: "The subtle flavours that dominate the hard seltzer category can disappoint.

"We believe Kopparberg has managed to find the perfect balance of subtle and refreshing with a punchier flavour than other brands on the market. For those looking for a light, lower calorie alternative, this is the drink of the summer."

Kopparberg launched the Hard Seltzer range in summer 2020 where they introduced the Mixed Berries, Passionfruit and Black Cherry flavours.

When they launched the range, the brand said: "Putting any preconceptions of flat liquid and dull, subtle flavours to one side; Kopparberg Hard Seltzer deliver the goods".

All the drinks in this range, and including the new Strawberry flavour, are 93 calories. Kopparberg said: "the drink of choice for anyone looking for a lower-calorie alternative to current options, without losing the alcoholic kick".

After leading the fruit cider market, Kopparberg has expanded to other fruit refreshment products including Kopparberg Premium Gin, their Hard Seltzer range and the recently launched Kopparberg Rum and Kopparberg Vodka. They all still include the brand's distinctive fruit flavours.

So if you fancy something a bit more refreshing for your upcoming barbeques, grab yourself a can.

Featured Image Credit: Kopparberg

Topics: Drink, Food & Drink, Kopparberg, Tasty

Charlotte Forrester

Charlotte (‘Fozz’) is Tyla’s Content Kickstarter as part of LADbible group’s Kickstart Class of 2021. She recently graduated from the University of Exeter where she studied English and worked in student media. A pop culture fanatic, she likes writing about entertainment, lifestyle and social issues.

@charlyfozz99