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Cereal fans, big news.
Kellogg's is launching limited edition Strawberry & White Coco Pops - and yes, they will turn your milk pink!
If your lockdown breakfasts are getting a little repetitive, fear not. The crispy cereal combines creamy white chocolate with juicy strawberries, and they'll be available in all major supermarkets from Friday 12th February, priced at £2.99 per box.
Adding a splash of pink to your breakfast, the Coco Pops are guaranteed to brighten up your morning - and they have 30 per cent less sugar than other chocolate flavoured cereals, and contain no artificial colours or flavours.
The new addition follows the mega successful White Choc Coco Pops, which hit the shelves in 2019, with more than three million boxes flying off shelves in the first six months alone.
The Coco Pops were exactly the same as the originals, but were coated in white chocolate flavouring instead of the normal milk chocolate. And they were a huge hit.
We've got a feeling the pink version will be just as popular. And it seems Kellogg's has been working especially hard on the recipe, too, with Harriet Oakes, activation brand manager from Kellogg's explaining: "We are thrilled to launch new Strawberry & White Choc Coco Pops, it took over 50 recipe trials before we achieved the tastiest mix of strawberry and white chocolate that turned milk the perfect pink.
''When we launched White Choc Coco Pops in 2019, they sold out in just a few days so we're hoping Coco Pops fans will be just as excited to try the new flavour.
"We're sure kids and grown-ups alike will enjoy bringing a bit of pink to their breakfast."
We can't wait to try these, 12th February cannot come soon enough! *Counting down the days*...
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