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But we'd all do well to remember that it isn't just our faces that deserve to be glowy and fresh.
In fact, Kesha has reminded us that the body's largest organ should be looked after *all* over - and that includes below the waist belt.
Yes, the singer, 33, who has been isolating at her home in Los Angeles, has revealed she's been applying bum masks during lockdown.
And even better, she's been getting her boyfriend to apply them for her. Goals.
When the pandemic hit, the 'TiK ToK' hit maker was forced to cancel her 2020 tour and shack up with her beau, Brad Ashenfelter.
Speaking to Refinery29, the singer revealed she's usually "too exhausted" to complete a full skincare routine in normal life, but since quarantine she's been dedicating more time to it, using collagen sheet masks, ice rollers and micro-needling rollers.
However, most interestingly, Kesha revealed she's been using bum masks, and has been getting her doting boyfriend to perform the application duties.
"There are also these butt masks called BAWDY that I have been using, too," she tells the outlet.
"It helps having someone put it on your butt, so that's another perk of being quarantined with my boyfriend.
"It's one of those things that, at the end of the night, brings me happiness."
Our boyfriends need to step up, tbh.
BAWDY's Butt Masks cone in four different options each with different bum revitalising effects.
There's the Hydrating + Toning, Brightening + Rejuvinating, Retexturising + Detoxifying and Firming + Illuminating, all of which you can ship from the States.
But re-texturising and illuminating your bum (whatever that entails) doesn't come cheaply. The bum sheets will set you back $9 (£7.32) a pop.
But hey, if Kesha's doing it...
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