Beauty Lovers Get Excited Because A Glossier Pop-Up Shop Is Coming To The UK
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Featured Image Credit: Glossier
UK beauty lovers have been only able to get their hands on the US brand's products online since September 2018 so news of a pop-up will be music to their ears.
In a new interview with the Financial Times, Glossier founder Emily Weiss, who some may recognise from her brief turn on The Hills, confirmed that a temporary shop will appear in the capital later this year.
But hold your horses, as Emily is yet to divulge any other details about the pop-up - including its exact location and the date it will open its doors.
"We are a global company," Weiss said, when explaining the company's plans to expand over course of the next six months. "Roughly 50 per cent of our followers are international and so we're trying to get our products into our followers' hands as quickly as we can."
Glossier last hosted a pop-up store in London in November 2017. The bricks and mortar store lasted for eight-days and showcased their entire range.
The US-based company first launched in 2014 and has taken the beauty world by storm with its hero products including Cloud Paint, Milky Jelly Cleanser and Boy Brow, which is one of its most highly rated products.
The beauty essential, which costs £14, has received over 2,500 (largely five-star) reviews on the brand's e-commerce site from those who purchased it.
Available in four shades - clear, blond, brown, and black - the product is paraben-, alcohol-, fragrance- and cruelty-free, as well as hypoallergenic, so it's wearable for those who suffer from sensitive skin.
Boy Brow, which is a creamy wax formula inspired by hair pomade, claims to give "fluffy, instantly groomed brows" without "stiffening or flaking".
One review from Nebraska penned about the product: "I love this brow gel! I've used several different brow products over the years, pomades/pencils/gels/ even microblading.
"This is the only cosmetic that doesn't make me break out around my eyebrows (a weird problem area for me) and gives my brows LIFE.
"They look good, full and fluffy without looking that I had over done them. I do wish that they had more shade options, I use brown but would like a medium brown between blonde & brown."
Another fan wrote under the tagline, 'Instant Brows': "Thank you Glossier for taking the guess work out of beautiful brows. So easy to use and in 5 seconds leaves you with the perfect eyebrows."
While many echoed their reviews with other beauty mavens claiming it is the "best thing ever" and a "holy grail" product. Yeah, we're definitely sold on it.
So be prepared when the pop-up store lands on our shores later this year.