Tesco is being praised for the crucial message hidden on the supermarket's receipts.
Eagle-eyed shoppers have been spotting a subtle message on the store's printed receipts, pointing shoppers in the direction of a domestic abuse helpline.
"Help is available if you're experiencing domestic abuse," reads the message mid-way down the receipt, along with the phone number for the National Domestic Abuse helpline.
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The news comes as cases of domestic abuse have risen in the UK since the coronavirus lockdown.
Back in April, Refuge reported a 25 per cent increase in calls and online requests to its helpline since the lockdown started. Meanwhile, the charity's website visits had increased by a startling 150 per cent.
"Love this on the bottom of my Tesco receipt. Let's get it out there. It needs to stop!," one customer wrote on Twitter.
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"I saw this hidden note on my #Tesco receipt last night where it says if you're experiencing #domesticabuse this is the number to call.What a fantastic idea and I hope this helps someone," said another.
"This on my Tesco receipt. Well done @Tesco," agreed a third.
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We agree that this is such a great initiative. Kudos, Tesco!
Back in April, Sandra Horley CBE, Chief Executive of National Domestic Abuse charity Refuge, told Tyla: "Refuge is concerned about the potential for incidents of domestic abuse to increase during periods of lockdown.
"Self-isolation has the potential to aggravate pre-existing abusive behaviours by perpetrators.
"While in lockdown or self-isolation, women and children are likely to be spending concentrated periods of time with perpetrators, potentially escalating the threat of domestic abuse and further restricting their freedom."
If you or someone you know is experiencing domestic abuse, call 0808 2000 247 or visit nationaldahelpline.org.
Featured Image Credit: PATopics: Life, Coronavirus
