This horrified mum was left with no eyebrows after she applied a peel-off charcoal mask on top of them without reading the instructions, which clearly state not to apply over hair.
As she desperately tries to peel the mask off before it could latch onto her eyebrows, the Texas mum realises it's too late, while her daughter filmed the whole ordeal.
Twitter user @nikkibaabby posted a video montage of her mum's face mask trauma on to Twitter and it now has over 2.84 million views.
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Not realising that the instructions advised not to apply the mask to any hair, the woman spread the mask all over her face.
After reading the bottle, the mum realised her mistake a little bit too late, and her attempt to remove the mask is painful to watch.
In her own words, the woman soon realises she is going to be a 'bald b*tch', and slowly but surely, the mask peels her eyebrows straight off.
She asks for water to help peel the black mask from her face, and we can honestly feel her pain.
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Despite her lack of eyebrows, she seems to be in quite good spirits as she is hysterically laughing with her daughter - you've got to laugh or you would cry.
The video ends with a close-up of the woman's none existent eyebrows, and she looks seriously unimpressed. We don't blame her, but her skin does look pretty smooth.
The moral of the story here is to always read the instructions before it's too late.
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In recent months, beauty bloggers have taken eyebrow grooming to a whole new level with funky designs and unconventional looks.
It's safe to say we've seen it all when it comes to eyebrows - bow brows, halo brows, Christmas tree brows, lightning bolt brows and even heartbeat brows.
This woman could make the most of having no brows by following the latest trend, the eyebrow 'pencil'. Created by Instagram sensation SkyzEditz, pencil brow is basically one brow in the shape of a pencil.
Topics: Hair & Beauty, Life News, Real