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This Morning Descends Into Chaos As Martin Lewis Accidentally Swears Live On Air

This Morning Descends Into Chaos As Martin Lewis Accidentally Swears Live On Air

This Morning viewers ran to Twitter today after Martin Lewis accidentally swore on live television on Thursday's show.

However, Martin also took to social media to defend himself, claiming he didn't swear.

Watch the clip below and decide for yourself:

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Martin was in the middle of offering advice about online scammers and illegal websites after a 70-year-old caller who was concerned she'd been scammed into paying £93 for a new drivers licence phoned in.

He said: "Have you been scammed? Legally, probably not. Morally certainly, in my view - the ITV lawyers might not like me saying that."

Unfortunately, he seemed to trip-up over the word 'sites' and instead mentioned illegal 'sh**es'.

Martin Lewis accidentally swore live on This Morning (Credit: ITV)
Martin Lewis accidentally swore live on This Morning (Credit: ITV)
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He added: "But, I think these sh*tes are outrageous that's why I call them shysters. Quasi-legal. That's not a swear-word by the way, so we're fine!"

Phillip and Holly were clearly amused, with Phillip in particular giggling after Martin's speech.

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Following his live on-air appearance, Martin took to Twitter to ask his followers what had happened.

He tweeted: "Apparently according to Philip I swore on @thismorning just now. Yet I have no idea what I said."

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Martin took to Twitter and claimed that he didn't swear during the segment (Credit: Twitter)
Martin took to Twitter and claimed that he didn't swear during the segment (Credit: Twitter)

He followed up this tweet with: " I noted shyster isn't a swear word. Philip suggested I had sworn earlier. The common view is I may have said web sh*tes accidentally instead of sites."

Martin followed-up his first Tweet with another in response to the clip (Credit: Twitter)
Martin followed-up his first Tweet with another in response to the clip (Credit: Twitter)

Before the slip-up, Martin offered the 70-year-old viewer some really useful tips to avoid being scammed online.

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He explained: "Let me just say very clearly to everybody, when you're doing a search, if it says ad at the top, then it's an advert.

"It doesn't mean it's there because it's the right thing for you, it means they've paid to be there."

Don't worry Martin, we forgive you!

Featured Image Credit: itv

Topics: This Morning, TV and Film, ITV

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Gregory Robinson

Gregory is a journalist working for Tyla. After graduating with a master's degree in journalism, he has worked for both print and online publications and is particularly interested in TV, (pop) music and lifestyle. He loves Madonna, teen dramas from the 90s and prefers tea over coffee. Get in touch [email protected]