I'm A Celebrity... Get Me Out Of Here! has finally kicked off and it's already seen so much action, from Caitlyn Jenner jumping out of a plane, to Ian Wright walking a plank.
But let's be honest, despite the jam-packed one hour and 45 minute episode on Sunday 17th November, it was Ian's package that really stole the TV show.
As Wrighty, 56, stepped up to face the plank challenge, along with Jacqueline Jossa, 27, raised 300ft in the air, it was obvious nobody watching would be able to fully concentrate.
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Seriously, the size of that bulge.
Viewers at home were quick to notice, with one taking to Twitter to say: "Jeez that safety pack is quite revealing isn't it... Just gone blind with That camera pan.
"Ian Wright package took up half the telly #ImACelebrityGetMeOutOfHere #imaceleb".
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Someone else added: "Size of Ian Wright's c**k by the way."
Don't hold back will you guys.
The Match of the Day commentator's bulge really was highly pronounced as he took to the high plank challenge on night one of the show, which saw him scream as he inched along the structure before entering the jungle.
We're not objectifying you Ian, we are just a little taken aback is all. That safety harness really exaggerated things!
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The challenge was taken by half of the celebs entering the jungle, including Wrighty, Jacqueline, Kate Garraway, Roman Kemp, 26, Myles Stephenson, 28, and Andrew Maxwell, 44, to help determine whether they would be placed within the 'luxury' or the 'basic' camp.
They are both pretty basic to be honest, but it also means reduced food rations and is the difference between you being put up for a challenge or not.
Meanwhile, Adele Roberts, 40, James Haskell, 34, Nadine Coyle, 34, and Caitlyn, faced 'The Pontoon of Doom' which saw Adele and James canoe into the jungle and Nadine and Caitlyn skydive.
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The challenges ended up with Adele, Roman, Myles and Nadine taking their place in the main camp, enjoying kangaroo shanks for dinner, with the other six heading for Snake Rock, facing their very first rice and bean dinner.
I'm A Celebrity... Get Me Out Of Here! continues tonight at 9pm on ITV and we will see Kate Garraway and Caitlyn Jenner take on the very first bushtucker trial, 'Bugged Off'. We cannot wait.
The class of 2019 looks set to bring us much joy...if the lolz enjoyed from Ian's package on night one is anything to go by.
Featured Image Credit: ITV/ShutterstockTopics: I'm a celebrity, TV News, TV Entertainment, ITV