Little Mix have shared a powerful body positivity message on their Instagram page to empower other women to always unapologetically be themselves.
Jesy Nelson, Perrie Edwards, Jade Thirlwall and Leigh-Anne Pinnock pose naked together for the image shared with their 10.3 million followers, with their bodies covered in insults scrawled across their skin.
Words likes 'slutty', 'ugly' and 'stretch marks' can be seen written on their bodies, but Little Mix want their fans to 'stand proud' of who they are.
The idea behind the image was to strip back Little Mix's usual look, and instead embrace their beautiful, natural features which have previously been called 'flaws'.
Their confidence-boosting single 'Strip' comes off their soon to be released new album album LM5. Little Mix also shared some of the lyrics from the track in the caption of the picture:
"Take off all my makeup cos I love what's under it. Rub off all your words don't give a f*ck I'm over it. Jiggle all this weight, yeah you know I love all of this. Finally love me naked. Sexiest when I'm confident."
The music video for 'Strip', which was co-directed by world famous photographer Rankin, features real women which the band describe as 'inspirational' and 'incredible'.
A number of different family members, friends, influencers and activists appear in the video, including Muslim author and blogger Dina Tokio, who is described as a 'super-woman' as well as Breast Cancer charity Coppafeel's Kristin Hallenga.
Female Genital Multilation (FGM) campaigner Nimco Ali has also been featured in the music video among many other women.
Fans were quick to praise Little Mix on the image, which has now been liked 790,000 times (at the time of writing).
"I love you girls, I just took of my makeup because I wanna show of my beautiful freckles thanks to you gals," shared one inspired follower.
And another of their loyal followers declared: "So proud of you kweens, I am grateful because you inspired me to love all my flaws."
"You girls are amazing and beautiful. I'm glad your putting this message out there that all women are beautiful no matter what. Big, small, stretch Marks," posted a third.
Others have been sharing their own stories of empowerment on Twitter using the hashtag #StripForLittleMix.